Becoming a Supplier on CX Connect
Finding new leads to grow your business can be challenging. The time spent crafting proposals, fielding calls and emails, or investing in advertising often delivers minimal returns.
That’s where CX Connect comes in—a smarter way to generate highly qualified B2B leads delivered directly to your inbox.
As a registered supplier on CX Connect, it’s like having an additional Business Development Manager on your team. We handle the heavy lifting:
• Advertising and promoting to generate enquiries
• Managing initial customer interactions
• Defining and clarifying customer requirements
When we identify a strong match between a customer’s needs and your capabilities, we pass the lead directly to you.
You’ll receive a detailed lead brief, outlining the customer’s specific requirements—no vague details or surprises. From there, you’re free to liaise directly with the customer to negotiate the solution, pricing, and contracts.
The best part? It’s free to join. You only pay a small commission if you successfully convert the lead into a customer.
Start building stronger partnerships and growing your business with CX Connect today.
How do I sign up as a Supplier?
1. Apply online
Complete our online application form telling us some basic information about your business.
2. Sign Supplier Agreement
Sign our Supplier Agreement that sets out the commissions payable, payment schedules etc.
3. Complete Supplier Profile
Complete a Supplier profile that tells us more about your business and the type of leads you’d like to receive.
4. Customer References
Provide us with two recent customer references (name, company, phone. email).
Benefits of being a supplier on CX Connect:
Put simply, we get it. Our team has worked in the industry for decades and we understand the challenges for both customers and vendors.
It's free to join
There is no cost to join and you only pay a small commission on leads you successfully convert. We’ve also got generous payment terms so our commissions don’t impact your cash flow.
Genuine Partnerships
We understand the value of sustainable partnerships and are committed to helping you win (and build) on the opportunities we send you.
High Quality B2B Leads
Our online forms act like a virtual BDM for your business. You’ll receive a lead brief from us along with all the information you need to accurately prepare a proposal for the customer.
Secure and Confidential
We are fully compliant with all modern privacy guidelines and our Supplier Agreement contains stringent Confidentiality clauses to protect your information.
Ready to apply?
To get started, just click the button below and complete the online form. If you’d like to learn more about joining as a supplier on CX Connect please email us at enquiries@cxconnect.com.au or call us on 03 9492 2873 for a confidential chat.
Frequently Asked Questions
Is there any cost to join the CX Connect program?
No, the service is completely free to join.
Do we have to pay commissions?
If you are successful in securing new business from a lead we’ve sent you, we have a small success fee that is payable to us with generous payment terms to minimise the impact on your cashflow.
How long is your standard agreement?
Our standard Supplier Agreement is 3 years.
You mentioned commissions, how does it work?
If you are successful in converting a lead we have sent to you, we charge a small commission based on each invoice you send the customer.
You simply send us a copy each time you invoice the customer and we will invoice you for our applicable commission.
So how much is your commission?
It varies depending on the type of products and services you are providing. Please contact us for a confidential conversation. Our Supplier Agreement also sets out the commission rates, tiers and durations.
I read something about generous payment terms?
We know that cash flow can be an issue for most businesses. When you send us a copy of the invoice you sent your customer, we will add 15 days on top of the payment terms you have with your customer. This enables you to get paid by your customer before you need to pay us our small commission.
What’s different about CX Connect from other lead generation models?
- Our team has decades’ worth of experience in managing outsourcing partners and directly managing call centre outsourcing businesses. This provides us with a unique perspective so we could design a service that benefits both you as a supplier, and the customer.
- The leads you receive from us are fully qualified and will include a lead brief along with all the detailed customer requirements.
- We are fully compliant with all modern privacy guidelines and our Supplier Agreement contains stringent Confidentiality clauses to protect your information.
How long does it take before I start getting leads?
On our side, we can have everything set up in a matter of hours! You will, however, need to allow time for the relevant approvals and signing of our contract.
What kind of information do you need to know about our business?
To ensure we can confidently recommend your business and deliver qualified leads that are aligned with your objectives, it’s critical we fully understand your business, your experience and the type of leads you are interested in receiving.
To do this, we’ll conduct an onboarding interview once the contracts gave been signed.
How many companies get the same lead?
Because we take the time to fully analyse and understand the customer’s requirements, we are able to ensure that we only introduce leads to you that is an exact fit. By default, this significantly reduces the number of potential ‘matches’ however in the event multiple suppliers are still suitable, we will typically refer the lead to around three suppliers to ensure we don’t waste both your time and the customers.
If we are referring the lead to you via our RFP/RFI shortlisting service, then we are bound by the confidentiality of the customer as to whether to disclose the number of other parties involved in the process.
How many leads can we expect?
While it’s hard to predict exact numbers, the volume of leads you receive will depend on the alignment between your services and our customers’ needs.
What sets CX Connect apart is our commitment to quality over quantity. We carefully vet each lead to ensure it matches your capabilities and minimum requirements, saving you time and effort.
By focusing on strong, well-qualified leads, we maximise your chances of conversion while delivering real value to our customers. And with no cost to join, there’s nothing to lose—only high-quality opportunities to gain.
How will I know when I get a lead?
We’ll send an email to your nominated contact(s).
